Developing Winning Strategies
In the world of business, an organisation’s strategy plays a critical role in determining its future. A poorly chosen or implemented strategy can wreak havoc on profits, performance and public confidence; however, a strong strategy can do the opposite!
As a finance professional, you may be directly involved in implementing, monitoring or informing strategic decisions at an organisation. As such, this course is designed for finance professionals who need an in-depth understanding of strategy in order to support an organisation’s strategic planning effectively.
Provides 36 hours of CPD
What you’ll learn:
- The key approaches to formulating strategy and the types of businesses they are most appropriate for so that the organisation can adopt the right one to excel
- How the rational planning model can be used to develop a clear, well-thought-out strategy based on the company’s current position, competencies and environment
- The four strategic lenses that can be used to improve a strategy by examining it through perspectives
- The criteria for an effective mission and objectives to ensure these provide focus to the strategy so that it stays true to the company’s purpose and values
- How an organisation can use stakeholder mapping, governance and ethics to design goals that account for the interests of its stakeholders
- PESTEL, Porter’s Five Forces and SWOT for identifying threats and capitalising on opportunities in the external business environment
- Competitor analysis, scenario planning and forecasting for protecting a strategy against potential pitfalls and staying one step ahead of competitors
- Forms of internal analysis to identify areas for improvement, including resource and competency audits and Porter’s Value Chain
- How models like the product life cycle, gap analysis and the BCG matrix help an organisation adjust its strategy and maximise the success of its different products
- Several approaches to strategic development, including Porter’s Generic Strategies and Ansoff’s Matrix, that help an organisation assess the most appropriate methods of supporting future growth
- Strategic evaluation tools, such as the SAF model, which are critical for assessing the viability of strategies before they are implemented
- Methods of strategy review that ensure an organisation carries out balanced performance measurement to ensure the long-term success of its strategy
Applying what you learn:
As well as covering all the integral aspects of strategy planning, we also provide a practical workbook for you to complete. By applying what you learn, you’ll improve your understanding of how an organisation can develop its own winning strategy!
What’s included in the course?
- Thoroughly explores the concepts, theories and models for this topic
- The content is professionally explained by our expert tutors alongside a visual presentation
- Come with downloadable audio files so you can listen to the content offline and on the go
- Full coverage of the video content using engaging and easy-to-follow language
- A range of examples to show you how these concepts might apply to real-life situations, e.g. in finance
- A practical exercise for each module based on the subject’s application in a finance team
- A series of exercises purpose-written for the course
- Designed to get you to apply what you’ve learned to yourself and to your own organisation
- Can be used as a basis to make suggestions or improvements in your team or organisation
- The visual presentation from the video can be accessed for note-taking and for browsing alongside the video or audio download
- Can be viewed as still slides or in an interactive format to move around the screen
Purchasing the course
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Astranti CPD Course:
Developing Winning Strategies
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